Design Conference Add-On: Offsite Lunch & Learn with Typecraft
Design Conference Add-On:
Offsite Lunch & Learn with Typecraft
Wednesday, November 12
12:30-1:30 p.m.
Typecraft, Wood, and Jones
2040 East Walnut Street, Pasadena, CA 91107
Cost: $25 (inlcudes lunch and transportation)
Note: This lunch & learn is an add-on event for attendees of the 2025 Design Conference only. Register for the 2025 UCDA Design Conference.
Lunch & Learn: How to Communicate Effectively with Your Print Provider
Join an engaging Lunch & Learn session with Typecraft, Wood, and Jones—a cornerstone of Pasadena’s printing community with more than 118 years of experience. Recognized for its pivotal role in the evolution of printing technology, TWJ is honored to be part of the Smithsonian’s Permanent Research Collection on Information Technology, thanks to its early adoption of computer-to-plate processes. Today, TWJ blends traditional craftsmanship with cutting-edge technology to serve a diverse range of clients and creative needs.
Led by members of the TWJ team, this session will help attendees better understand the printing process and improve collaboration with their print providers. Whether you're a seasoned designer or new to the world of printing, this session will give you practical tools to get the most out of your projects.
Topics include:
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Key differences between digital and offset printing—and when to use each
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How to request estimates that ensure accurate and predictable pricing
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What makes a print-ready file and how to avoid common file issues
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How paper choices affect color, texture, and overall presentation
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Introduction to MarketDirect StoreFront: what it is and how it can streamline your ordering process
The session will also include a guided tour of TWJ’s Pasadena production facility, giving attendees a behind-the-scenes look at how legacy meets innovation in modern print production.
Lunch & Learn registration is limited to 30 participants. Registration fee includes lunch and roundtrip transportation.
About Typecraft, Wood, and Jones
Typecraft was founded as a family business in Pasadena, California, and later expanded through a merger with Wood & Jones, another Pasadena printer with even older ties to the community. Learn more: typecraft.com
Learn more about the 2025 UCDA Design Conference: Resilience
Location:
Typecraft
2040 East Walnut Street
Pasadena
,
California 91107