Design Briefs
Have a news item you’d like to share? Have you read a good book or blog lately? Would you like to see your work featured in Designer? How about an office or department profile? Your contributions and feedback are welcome. Let us know what you think. designer@ucda.com
Dr. Suess inspires Mailchimp gift
For their 21st birthday, email marketing platform Mailchimp brought in global creative company Buck to produce a birthday gift. Inspired by Dr. Seuss’ Oh, the Places You’ll Go!, Wherever The Road Takes Us is made for Mailchimp employees, designed to chart and celebrate the brand’s achievements over the years. Wherever The Road is strongly linked to Mailchimp’s existing brand style, established by COLLINS in 2018, with a few key changes. The principal illustration, produced by Lourenço Provdência, employs a sketchiness that will “appeal to both adults and kids alike, without going too juvenile or dry, says Mailchimp’s Christian Widlic.
Source: gdusa.com
Adobe “Future of Creativity” Study: Emoji Aid Inclusivity; Empower Creative Self-Expression
Adobe recently released its U.S. Emoji Trend Report, part of Adobe’s “Future of Creativity” Study, looking at the vital role and impact of emoji in digital communication. The report finds that 91% of U.S. emoji users agree emoji make it easier to express themselves and 71% agree inclusive emoji can help spark positive conversations about cultural and social issues. The majority of U.S. emoji users agree we should strive for more inclusive emoji representation (83%), which is in line with the release of Unicode 15.0, which will introduce new emoji including the maracas, flute, khanda, hair pick, pink heart and folding hand fan.
Read more and see the full study at tinyurl.com/ucda-emoji
Source: Adobe
1000 Designs
The most innovative, iconic, and influential products ever designed—from 1663 to the present day
Originating from the highly acclaimed and groundbreaking three-volume Phaidon Design Classics, this new book presents 1,000 of the world’s greatest objects in one large-format volume—from everyday items by anonymous creators to lauded pieces by the likes of Charles and Ray Eames, Charlotte Perriand, Dieter Rams, Richard Sapper, Hans J. Wegner, and Florence Knoll.
Carefully revised to bring every detail up-to-date, and with the addition of 100 new items that highlight designers from a diverse variety of backgrounds and products from the last 15 years, this collection of the world’s greatest product design is more comprehensive, compelling—and relevant—than ever before.
The book showcases celebrated names alongside the new stars of modern design, including Le Corbusier, Alvar and Aino Aalto, Isamu Noguchi, Ronan and Erwan Bouroullec, Lani Adeoye, Faye Toogood, and Lindsey Adelman. Each entry is accompanied by beautiful imagery and a detailed description that offers a rich insight into the product, its history, and its maker, from the renowned Tulip Chair by Eero Saarinen to the much-loved Bird Zero e-scooter.
This handsome book is the perfect reference guide for design enthusiasts, industry professionals, and all those interested in the creative process.
Pre-order now wherever you buy your books. This title ships in October 2022.
Zoom’s answer to Slack is getting a new name and some new tools
Zoom unveiled a brand new logo as well as some product updates.
If you mistakenly believed that Zoom is just a video meeting app, the company created an expanded version of its new logo where each “o” represents a different product: Team Chat, Meetings, Rooms, etc.
In an effort to better compete against rivals like Slack and Microsoft Teams, Zoom is taking its first steps in renovating its messaging app by revealing a name change and several new features.
Instead of being called Zoom Chat, the messaging platform will now be known as Zoom Team Chat (opens in new tab). A relatively small change, but one that’s supposed to reflect the company’s revamped design philosophy for the app moving forward. Instead of just being known for its video call app, Zoom wants to play a more important role in hybrid work environments with Team Chat leading the charge as its collaborative hub.
As such, the upcoming suite of features will focus on fostering collaboration between colleagues in a channel. And all of the features are slated to launch by the end of September, according to Zoom.
Source: designtaxi.com