UCDA : connecting, inspiring, and supporting a creative community in education
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From the UCDA Design Collection, Excellence award, Poster (from a series of two, 1979)

Don’t Be a Kiwi—Fall Registration Poster, designed by McRay Magelby, Brigham Young University.

“Creativity and how to be creative. It goes like this: Creativity is the act of bringing into existence that which is unknown, uncommon, or unexpected. Being creative is risky; however, where the risks are great, the rewards are greater!”

—McRay Magleby (from one of his lectures as a professor)